cPixel documentation

Setup guides for every ad platform cPixel sends to, how to check each send in Live, and what to do when purchases go missing or count twice. These pages replace the setup guides that used to open from inside the app.

Start here

Get Started with cPixel

Install cPixel, switch on its app embed, connect your first ad platform, choose a plan and watch your first events arrive in Live, in four setup steps.

Set up

Get Started with cPixel
Install cPixel, switch on its app embed, connect your first ad platform, choose a plan and watch your first events arrive in Live, in four setup steps.

Connect a platform

Connect Meta Pixel and Conversions API to cPixel
Find your Meta Pixel ID, generate a Conversions API access token without the Dataset Quality API, paste both into cPixel and check Meta accepts the events.
Connect OpenAI Ads (ChatGPT Ads) to cPixel
Copy your OpenAI Ads Pixel ID and create a Conversions API key in Ads Manager, paste both into cPixel, and check that checkouts and purchases reach ChatGPT Ads.
Connect TikTok Pixel and Events API to cPixel
Find your TikTok Pixel ID, generate an Events API access token in Events Manager, paste both into cPixel and check TikTok accepts the events in a live session.
Connect Google Analytics 4 to cPixel
Copy your GA4 Measurement ID, create a Measurement Protocol API secret, paste both into cPixel and confirm purchases arrive: GA4 never rejects a bad secret.
Connect Google Ads Conversion Tracking to cPixel
Create a Google Ads purchase conversion action manually with code, copy its Conversion ID and label into cPixel, and check the conversion fires after checkout.
Connect Pinterest Tag and Conversions API to cPixel
Find your Pinterest Tag ID and ad account ID, generate a Conversions API token, and paste all three into cPixel without mixing up the similar-looking numbers.
Connect Snap Pixel and Conversions API to cPixel
Copy your Snap Pixel ID from Events Manager, create a Conversions API token with Manual Setup, paste both into cPixel and check purchases reach Snapchat.

Check it works

Watch Every Send in cPixel's Live View
Start a Live session in cPixel to see each event it sends, from the browser or server, each server reply, its event ID and match details, and export them.
How cPixel Counts Each Purchase Once
How cPixel gives every purchase one event ID across browser, server and each account, which ID each ad platform deduplicates on, and what still double-counts.
Event Quality, Consent and Privacy in cPixel
Which customer details cPixel sends each ad platform and how they're hashed, what shopper consent changes, and what the Event quality page scores and why.

Fix a problem

cPixel Purchase Not Showing? What to Check
A purchase never reached Meta, TikTok, GA4 or ChatGPT Ads? Check the token, the Free plan's allowance, consent, excluded orders and when purchases are sent.
Alerts and Reconciliation in cPixel
How cPixel warns you when tracking breaks, which alerts arrive by email, and how Reconciliation compares your Shopify orders with what each platform received.
Use cPixel with Shopify's Facebook & Instagram App
Keep the Facebook & Instagram, TikTok, Google & YouTube and ChatGPT Ads apps for catalogues and campaigns, and let only one tool send each pixel's events.

Settings and plans

Order Rules: Which Purchases cPixel Sends, and When
Set when cPixel sends a purchase (paid, shipped or placed), which orders it skips, the value it reports, and which pixel receives which orders.
cPixel Plans: Orders, Pausing, Trials and Cancelling
How cPixel counts monthly orders, what pauses on the Free plan at its limit, how paused purchases are sent after an upgrade, and how trials and cancelling work.